Idea for a bricks-and-mortar laundry service
Laundry service like Toots. Except, jurisdiction is restricted to the areas of Boston that the T goes to. The deliverers go on foot, riding the T.
The prices are lower for the laundry service than any other because the deliverers are carrying shirts and whatnot around in a laundry service bag. On the bag we sell advertising to local businesses.
The deliverers are hired for their outgoing, gregarious personalities and this laundry service becomes a word-of-mouth thing. Every knows us as the “happy delivery boys on the train” and know they can be talked to, chatted with. Kind of like the conDUCKtors on the Duck Boats.
No costs for delivery trucks, gas. We can claim to be “environmentally conscious and spin the company that way … we started a new kind of company to be more energy-aware and we’re happy about it. Just talk to any of our field agents and talk about socially important issues.”
Actually, that should be another revenue stream. There have been people on Boylston Street all week long representing “Save the Children.” The kid actually worked for a company that finds warm bodies for nonprofits to do the literal, “hit-the-pavement” work crucial to their organizations.
Why couldn’t the “hard sell” be softer? I was annoyed that if you make even the slightest eye contact with a rep, they’d start in on, “do you have five minutes?” Why couldn’t the reps be just delivering laundry with well-designed writing on it that says, “CityYear applications now open for the fall?”